Kajabi Opt-In is a fundamental component of your marketing strategy. It involves the creation of lead generation forms that entice website visitors to share their contact information with you. These forms can be strategically placed on your website, enticing visitors with valuable content, exclusive offers, or other incentives. By effectively using Kajabi’s Opt-In forms, you can build your email list, nurture leads, and ultimately convert them into customers. This feature is a cornerstone of successful email marketing, helping you establish and maintain a direct line of communication with your audience.